Commercial opportunities at Barry Town United

Barry Town United FC is one of Wales’ most historic and successful  football clubs. It boasts a proud tradition of excellence both on and off the pitch. Competing in the JD Cymru Premier, our club has a passionate fan base, a strong community presence, and a commitment to footballing excellence.

 

 

Why Partner with Barry Town United FC?

    • Brand Exposure: Reach thousands of fans across Wales and beyond through matchday events, digital, and live broadcasts.

    • Community Engagement: Align your brand with our deep-rooted community initiatives, grassroots football development, and charity programs.

    • Biggest town in Wales: Join your brand with the biggest town in Wales and take advantage of our committed fanbase, and close-knit community.

    • Media Coverage: Gain visibility through our social media platforms, official website, and local and national media outlets.

    • Hospitality & Networking: Exclusive access to matchday hospitality, corporate networking events, and VIP experiences.

 

Sponsorship Opportunities

We offer a range of tailored sponsorship packages to suit businesses of all sizes and industries.

1. Club Sponsor – £TBC on application

    • Branding on first-team home and away kits (shorts, sleeve etc)

    • Prominent digital presence on our official website and social media

    • Advertising boards at Jenner Park

    • Access to corporate hospitality for key matches

    • Rights to use the Barry Town United FC logo in promotional campaigns

    • Official Sponsor/Partner status title

 

2. Official Kit Sponsorship – £5,000 – £10,000 + VAT per annum

    • Front-of-shirt, back-of-shirt, or sleeve sponsorship options

    • Company logo featured on match kit

    • Official partner status

    • Branding at Jenner Park

    • Activation events throughout the year

    • Extensive brand visibility through club media channels

    • 5 x VIP hospitality tickets for every home match (league only) including complimentary food and 3 drink tokens per person

 

3. Stadium Sponsorship – (minimum 3 year commitment)
Year 1 – £25,000 + VAT (covers the production of branding)
Year 2 & 3 – £20,000 + VAT per annum

    • Naming rights for Jenner Park match days

    • Matchday program advertisement and branding on team sheets

    • PA announcements and advertising during home games

    • Complimentary matchday tickets and hospitality for VIP clients

    • Branding on key areas of the stadium

    • Digital branding throughout our social media

    • Exposure to matchday programmes

    • Invites to all Sponsor events – 2 complimentary to the Annual Barry Town United Golf Day

    • Private table of 10 for every home match (league only) including complimentary food and 3 drink tokens per person

 

4. Digital & Social Media Sponsorship – £3,000 + VAT

    • Sponsored content on club social media platforms (Facebook, Twitter, Instagram, TikTok)

    • Website advertising and email marketing promotions

    • Exclusive digital partnerships for match highlights and interviews

    • 2 x hospitality tickets for our Jenner Suite hospitality, every match day (league only)

    • Branding at the stadium

    • Digital activations throughout the season

    • Sponsor of all club interviews via Barry Town social media

 

5. Player & Staff Sponsorship – £500 + VAT per player 

    • Individual player sponsorship with branding on the club website and matchday programs

    • The business logo associated with the chosen player in team announcements and press releases

    • Photo opportunities and meet-and-greet sessions with sponsored player

 

6. Barry Town United Academy and Community Partnerships – £20,000 + VAT

    • Sponsorship of Barry Town United FC’s Academy and youth teams

    • Co-branded community football events and school programs

    • Support for our football-in-the-community initiatives

    • Activation events throughout the year in conjunction with Barry Town United

    • Sponsorship of all Barry Town United FC football camps

    • Front of shirt branding on all Academy level kit (U’6s > U’15s)

    • Branding in Barry Town first team programmes and full-page

    • Table of 10 in our Matchday hospitality for 5 Barry Town fixtures

    • Sponsorship of our Grassroots festival

    • Perimeter board advertising for the duration of the partnership

    • Access to local schools in our network

    • Option to run workshops using our Jenner Suite

 

7. Barry Town United Matchday Sponsorship – £750 + VAT

    • The game is to be shared as “Barry Town FC vs Opponent, sponsored by…”

    • Private Table of 10 in our hospitality suite (details below)
        • Complimentary drinks

    • MOTM presentation

    • Company branding in our Jenner Suite (the company responsible)

    • Logo and page in the Matchday programme

    • Social media presence leading up to the Match

    • Signed Barry Town FC shirt presented post-game

 

Advertising Opportunities

 

Your brand can gain significant exposure through various advertising channels:

    • Perimeter Boards – £600 + VAT: High-impact pitch-side advertising at Jenner Park Stadium (year 2 – £500 + VAT)

    • Matchday Program Ads – £250 + VAT: Feature in our official matchday publications

    • LED Advertising – £500 + VAT: LED Advertising (2 mins per match) at Jenner Park

    • Jenner Suite Sponsorship – £2,500 + VAT: Sponsorship of our new hospitality suite. The fee includes branding for the first year, then reduced to £1,500 + VAT per annum.

 

Barry Town United Corporate Club 

 

    • VIP Lounge Access: Pre-match dining, complimentary drinks, and exclusive seating
        • Tables of 10 – £250 + VAT

        • Individual (shared table) – £30 + VAT per person

    • Networking Events: Regular business events with club executives, players, and fellow sponsors. Monthly Networking events at Jenner Park, invites to Sponsor events such as golf days, corporate days, away days etc.

 

Barry Town United Hospitality

 

Price – £17.50 + VAT per person

Includes:

    • Matchday Ticket

    • Private Suite & Entrance

    • Complimentary Pie of The Match & Dessert
        • Veggie options available

    • Drink token per person

    • Private Cash Bar for the duration of the fixture

    • Complimentary tea and coffee

    • Post Match Q&A with Man of the Match

    • Entry into the Raffle to win Barry Town United FC Merchandise

 

Join the Barry Town United FC Family

 

By becoming a commercial partner, your brand will not only benefit from significant exposure but also support the continued growth and success of Barry Town United FC.

For further details on sponsorship and advertising packages, contact our commercial team:

📧 Email: ollie.waterhouse@barrytown.co.uk
📞 Phone: 07947 498650
📍 Stadium: Jenner Park, Barry, Wales, CF62 9BG

We look forward to welcoming you as part of the Barry Town United FC family!